Germany’s About U fashion tech firm has launched highwear for NFT

Germany-based fashion technology company About You has announced the launch of Hypewear, a digital fashion platform for NFT delivery. It offers a digital fashion store for all fashion-forward fans and NFT enthusiasts. No prior knowledge of cryptocurrency is required, as future releases of hyperware should be paid in euros and US dollars.

For the platform’s fashion repository, you work with leading 3D-fashion and graphic designers as well as classic brands from fashion, sports, music and gaming. Digital designs are introduced weekly in limited drops of one-of-a-kind items exclusively on the hipware. Collection pieces have no physical limits. To wear digital fashion and bring it to real life, customers upload a picture to the highwear and the pieces are made for the user’s body in a digital fitting. Later, limited 3D pieces could be shared on social media channels, the company said in a media release.

Tarek Mারller, co-founder and co-CEO of About You, Says: “Metavers has opened up a new, exciting world for companies and fashion. About you, we also aim to help shape it. Through Hypewear, we are bringing our brand into the digital world and enabling everyone to be a part of it from now on.” It is our vision that all physical fashion pieces can one day be used as a digital resource.

Germany-based fashion technology company About You has announced the launch of Hypewear, a digital fashion platform for NFT delivery. It offers a digital fashion store for all fashion-forward fans and NFT enthusiasts. No prior knowledge of cryptocurrency is required, as future releases of hyperware should be paid in euros and US dollars.

Chris Nickel, Director ContentSays: “We chose Algorand as our blockchain partner because it is fast, scalable, secure and even CO.2-Negative. Algorand, in contrast to Ethereum, can process thousands of transactions per second, including transaction costs in the micro-cent range. It allows our customers to offer free NFT minting – without any gas charges. “

Fibre2Fashion News Desk (KD)

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