Kim Jones presented the French Dior collection at the Summer 2024 men’s show

Kim Jones, artistic director of French luxury fashion house Dior, celebrated his fifth anniversary at the brand by showcasing his fashion collection at the Dior Summer 2024 men’s show. Jones is known for appropriating the traditions of womenswear culture and applying it to menswear.

The collection pays homage to the influence of Dior’s predecessors, LVMH said in a press release.

Yves Saint Laurent reinvented tailoring with its creative volumes transferred to relaxed masculine suiting and sweeping coats. British tailoring traditions meet the codes of haute couture tailoring for women. Dior codes travel through time, such as knitwear, cannage on saddles and satchels, or abundant tweed for summer ensembles.

Kim Jones, artistic director of Dior, marked his fifth year at the brand by unveiling his ‘New Look to New Wave’ collection at the Dior Summer 2024 men’s show. The range reflects the blend of menswear with womenswear traditions. British tailoring traditions mingle with haute couture, with reinvented tailoring, polos, leopard print and tweed ensembles.

Polos in popping colors, leopard print, and fluorescent tinted eyewear add a fancy touch to luxury. Inspired by the classic 1995 Lady Dior bag, the shoe takes on a new circular logo on the heavy-soled loafers.

‘New Look to New Wave’, as Kim Jones dubbed the collection, also features a reinterpretation of New Wave beanies by Stephen Jones. The caps are decorated with delicate ‘Ronghua’ velvet flowers produced in China by master craftsmen who worked closely with the Dior ateliers.

Fibre2Fashion News Desk (NB)

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