Spanish brand Zara has launched Lime Glam Metacollection for Metavers

Spain-based Zara Lime Glam has announced the launch of Spring-Summer 2022, the company’s first single meta collection, which will be worn both inside and outside the virtual world. A virtual piece of limited-edition capsule is available at Zepeto, a social app that lets users create their own 3D animated version.

The capsule contains three digital items, including garments, accessories and make-up – a wall, a floor and a photobooth – designed to enhance the whole experience.

“This project reflects a new way of thinking, a community whose goal is to expand boundaries and embrace their unique identities and personalities. Lime Glam makes it possible to have a unique experience with fashion, both in the physical world and within the universe of Zepto, ”the company said on its website.

Spain-based Zara Lime Glam Metacollection has announced the launch of Spring-Summer 2022, the company’s first single metacollection, which will be worn both inside and outside the virtual world. A virtual piece of limited-edition capsule is available at Zepeto, a social app that lets users create their own 3D animated version.

Fibre2Fashion News Desk (KD)