US-based Metaluxe fuses AR & fashion, launches NFT collection
Each individual suite will unlock a uniform and manipulative version of augmented reality, allowing the holders of the Metaluxe Genesis collection to pose, model and create content with their digital identity. This collection determines the entry level of Metaluxe into Web3.
The US-based digital fashion brand, co-founded by Metalax, Chuck Hellman and Christian Barker, recently announced the launch of its Genesis NFT collection, which includes 10,000 hand-designed suits. The suits are a reflection of Hellman’s more than 30 years of luxurious fashion and Metaluxe’s vision for the future. Each suite will unlock a uniform version of the AR
To enliven its suites, Metaluxe has partnered with Vntana, a leader in SaaS and 3D augmented reality space. Vntana’s 3D commerce platform automatically optimizes 3D files and creates a shareable 3D web viewer, allowing all Metaluxe Genesis collection holders to place and pose their suits in any environment and create their own photo / video content with the built-in camera tool. .
Other key features of the Metaluxe Genesis NFT collection will include access to Luxe and exclusive access to holders with token-gated experience, custom designer wearables and future drops.
Metaluxe brings together a growing community and provides an immersive mixed reality experience. While ready to provide the tools needed to accelerate digital identity, Metaluxe aims to engage the Web3 community with transparency and integrity.
Fibre2Fashion News Desk (HO)
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